Picture: Adobe Stock / What’s on Netflix
Black Friday 2024 is upon us following Thanksgiving in the United States. Although it began as a US holiday, Black Friday is now a global event, with many companies slashing their prices in the run-up to Christmas. Netflix is partaking again in 2024, but unlike most of its competitors, you still won’t be able to snag a Netflix subscription any cheaper this year.
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Why Doesn’t Netflix Offer Black Friday Deals on Subscriptions?
Since we started covering Black Friday in 2019, Netflix has never offered any discounts on its subscriptions. That remains the case to this day, with the only way of getting your Netflix subscription price down being to drop to the ad tier. Netflix never discounts, and as we covered in 2021, there are a few reasons for this. There are reports that deep discounting for Black Friday can cause your brand more damage than good as customers devalue your brand and can, in the short and long term, increase churn – the one thing streaming services don’t want.
As we mentioned, some of Netflix’s biggest competitors deeply discount their services. How they can do this is unclear, but if you want to take advantage, our friends at Cord Cutters News have put together a master list here. Hulu is discounted to 99 cents a month for the first year (insane), Paramount+ is reduced to $2.99 in the US, and similar discounting is available for Starz and Max.
Netflix Shop Offering Sitewide Discount for Black Friday and Cyber Monday
Netflix’s best discounts come in its little-known shop that offers merchandise for all your favorite Netflix IP. Whether it’s Stranger Things, Bridgerton, Squid Game, One Piece, The Umbrella Academy, Cobra Kai, Outer Banks, Rebel Moon, or Heartstopper, there’s a lot of stuff on offer. That stuff ranges from T-shirts and hoodies to board games to memorabilia and jewelry.
What’s the deal? In addition to ongoing discounts, Netflix is offering a sitewide discount beginning today (Thanksgiving) and running through December 2nd. The discount is 30% so long as you use the coupon code CYBERWEEK30 at the checkout stage. The discount is for everyone in the United States and everywhere else the Netflix shop ships to.
Sadly, you cannot use the discount code on the Netflix Shop vouchers if you don’t have anything you want right now.
Picture: Netflix
In addition to the discount, Netflix has launched a special Christmas “Holiday” range (the full catalog can be found here or on the shop page here) with a curated list of collaborations and products designed especially for the holiday season. Highlights include special Stranger Things collaborations with Clarkes and Pandora in addition to tickets to Stranger Things: The First Shadow on Broadway and Bridgeterton: The Experience.
Those in the United States can also find discounted Netflix merchandise for Black Friday at Target and Walmart.
Netflix Gift Box Discounted by 20%
Picture: Yumetoys.com
This year, through a collaboration with YuMe Toys, Netflix launched a collectibles advent calendar that features 24 daily gifts with pieces of memorabilia for Stranger Things, Bridgerton, One Piece, Squid Game, Outer Banks, Rebel Moon, and The Witcher. We reviewed upon its launch back in September and praised the quality of the titles even if the box itself was a little expensive. This year, for Black Friday, the box can be found discounted by 20% directly on YuMe’s website.
FlixPatrol Annual Subscription Discount
Picture: FlixPatrol
One service we cite here at What’s on Netflix is FlixPatrol, which captures the daily Netflix top 10s in over 90 countries. They recently switched to a paid model for their data, which gives you full access to all datasets stretching back to 2020 and also covers a number of other services beyond Netflix. They’ve discounted their annual plans for Black Friday to $295 from $490, representing a significant discount! The deal ends on December 2nd.
Note: We’ll be back tomorrow, updating this page throughout the day with other deals we’ve found on Netflix-connected devices and other streaming devices in case you’re looking to upgrade how you watch Netflix.
Were you hoping for deeper Black Friday discounts for Netflix in 2024? Let us know in the comments.
